Performance
Sales overview
Apr – Sep 2026 · ₹1,03,65,000 revenue across 3,232 orders
Revenue (Sep)
₹23,86,000
+13.4%vs last month
Orders (Sep)
728
+12.2%vs last month
Avg. order value
₹3,277
+1.1%vs last month
Refund rate
1.8%
-0.4%vs last month
Revenue — last 14 days
12 – 25 Sep 2026 · daily gross
peak ₹159k
1213141516171819202122232425
Orders by channel
Where orders came from this month
728
Orders
- Website59%
- WhatsApp18%
- Instagram13%
- Marketplace10%
Payment methods
Share of orders this month
46% UPI
Paid
- UPI46%
- Card27%
- COD19%
- Netbanking8%
Revenue by department
September 2026 gross
- Electronics₹8.59 L
- Home & Living₹5.25 L
- Fashion₹3.82 L
- Beauty₹2.62 L
- Accessories₹2.15 L
- Sports & Outdoors₹1.43 L
Conversion funnel
Sessions to paid orders · last 30 days
- Sessions100%48,210
- Product views45%21,640
- Added to cart32%6,830
- Checkout started46%3,120
- Orders53%1,642
Overall conversion is 3.41% — the biggest drop-off is product views → cart. Consider adding wishlists and exit-intent offers.
Best-performing products
By lifetime revenue
| # | Product | Units sold | Revenue | Share |
|---|---|---|---|---|
| 1 |  | 5,410 | ₹48.64 L | 100% |
| 2 |  | 4,120 | ₹41.16 L | 85% |
| 3 |  | 3,820 | ₹1.72 Cr | 353% |
| 4 |  | 3,410 | ₹27.25 L | 56% |
| 5 |  | 2,860 | ₹28.57 L | 59% |
| 6 |  | 2,740 | ₹1.10 Cr | 225% |
All figures are illustrative demo data for the NovaCart storefront built by HustleHood.